T-REX: get armed!
The first international exhibition on advertising technologies, equipment and materials for the production of advertising T-REX 2007 was opened on September, 11 in Kiev in exhibition center «KievExpoPlaza». The event organizer is «Euroindex» company. New advertising exhibition project T-REX, meaning «Techno-REX», grew from the specialized exposition, which was demonstrated within the largest exhibition of advertising, marketing and mass-media REX. Rates of its growth and presentable appearance allowed organizers this year to create the independent exhibition of technologies, equipment and materials for production of advertising T-REX, which from now simultaneously with the exhibition REX at the beginning of autumn will open the next publicity season. Organizers are sure that T-REX possesses powerful potential in order to become a leader in Ukraine in this sphere. The rightness of the T-REX development chosen direction is confirmed by the dynamics of his growth: the participants’ number, the exhibition this year has increased almost 40%, and stands area —12%. In the T-REX exposition 70 companies-participants presented 287 trade marks of «heavy artillery» of publicity business and live «ammunitions»: equipment and materials for printing, digital printing, graphic design, and also for the production of external advertising and souvenir products.
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